A really interesting post on the Hello Kitty Online Video Contest entitled:

Hello Kitty Online users must sing for their beta

I have no idea if this type of beta contest has been done before, but I think we’ll see a lot more of it in the future. Already the vids are coming in, with over 8000 uploaded at this date.

They are packed with Hello Kitty cuteness, but one in particular from tehguy caught my eye.

The educator in me is also intrigued by this competition. Assuming that Hello Kitty in a brand that attracts a younger audience, I’m fascinated at the variety of literacies at play in this digital mashup of Hello Kitty images. It takes many skills and much knowledge to create one of these videos. I think it’s a great example of a company that acknowledges the remix culture of their audience, much like the kind mentioned in Lawrence Lessig’s TED Talk.

Is this a bit like public Karaoke?

This entry was posted on Wednesday, February 27th, 2008 at 7:48 pm and is filed under PC Games, MMORPG, Web Games. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.