The official HKO Trailer, click on the video if you want to embed it on your blog/site too…

Wishing everyone a very happy easter holidays!

and you can find it here at http://blog.hellokitty.com/onlinegame

where the latest news and updates will be posted alongside the actual website. Enjoy!

Hello Kitty MMORPG goes beta
Sanrio Digital’s “Hello Kitty Online” accepting players for closed beta

Sanrio Digital (www.sanriodigital.com) announced the closed beta launch of “Hello Kitty Online”, a Massively Multiplayer Online Role-Playing Game (MMORPG) based on the famous Sanrio characters. Hello Kitty Online allows players to explore and adventure in Sanrio’s fantasy world, a magical land that has recently fallen under the influence of a mysterious and malevolent power.

Players for the closed beta version are invited to apply at the official game site (www.hellokittyonline.com) or community site (www.sanriotown.com) and experience Hello Kitty Online in advance of the game release expected in the second half of 2008. Targeting female players from their pre-teens to twenties, Hello Kitty Online is the first installable MMORPG to set its sights on this demographic profile.

More details at the Sanrio Digital Blog.

Dream Studio is really a powerful photo slideshow editor, which is an underused feature inside Dream Studio, most people upload videos but infact the photo uploads and slideshow functions is very powerful, give it a shot.

A Happy New Year to everyone @ Sanriotown! Best wishes to a great year 2008 everyone! Enjoy the Countdown Video!

Click to enlarge

A local Hong Kong Sanriotown campaign featuring Anna Sui and Hello Kitty!

Merry Christmas from Hello Kitty and her friends!

Sanrio Digital uses the Video product of Outblaze which recently won the Asia Pacific Information & Communications Technology Alliance (APICTA) Awards in the category Tools & Infrastructure Application.

APICTA is a network of 16 Asian and Australasian countries and economies whose common goal is to increase awareness of information & communication technologies, stimulate ICT innovation and creativity, promote economic and trade relations, facilitate technology transfer, etc. Their yearly awards are among the most coveted by all manner of IT firms in the Eastern hemisphere.

The entry in the competition was Outblaze Video, a white label hosted social video platform for portals and media companies. It is also the engine behind Dream Studio http://video.sanriotown.com.

Sanrio Digital congratulates Outblaze for this award and thank them for sharing their technical expertise with Sanriotown users.

More Readings: Outblaze social video service wins APICTA Award

Congratulations to the team at Sanrio Digital!