CNet News:

“In addition to many of the regular features of an online game,
 like a virtual economy, guilds and custom avatars,
Hello Kitty Online will offer players a persistent,
beautifully-designed environment”

        

A recent mention on Kotaku   

“Only one MMO could possibly release World of Warcraft’s death-grip on the massively multiplayer gaming market - Hello Kitty Online. Sanrio Digital proudly announces that HKO - the cool gamer abbreviation sure to sweep the nation - is now entering the closed beta phase in preparation for the game’s expected late 2008 release”

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