Hello Kitty x Asics
August 28th, 2009 by manilafashionobserver:hellokitty.comHello Kitty x Linda Farrow
August 27th, 2009 by manilafashionobserver:hellokitty.comAmong the special capsule collections of Hello Kitty-themed merchandise at Hong Kong-based retailer Lane Crawford are sunglasses from Linda Farrow!
This does not come as a surprise given that in the WWD article, it was mentioned that “In recent years, Hello Kitty’s reach has extended beyond young girls to stylish women, who shop the brand both for themselves and their daughters. Hello Kitty’s fashion quotient has increased through a bevy of collaborations with firms such as Christian Dior, Heatherette, Anna Sui and A Bathing Ape. Her celebrity following includes Katy Perry, Lady Gaga and Miley Cyrus.”
This just goes to show Hello Kitty’s fan base has really expanded, crossing generations! I won’t be surprised if one day, my daughter Berry will be so into Hello Kitty too!
(Photo courtesy of WWD.com / Courtesy Photos)
Hello Kitty x A Bathing Ape
August 25th, 2009 by manilafashionobserver:hellokitty.comHello Kitty 35th Anniversary Bling
August 24th, 2009 by manilafashionobserver:hellokitty.comIn an interview with WWD, Janet Hsu, the Los Angeles-based president of Sanrio global consumer products, said that Hello Kitty products rake in worldwide sales of more than $5 billion annually. “A huge percentage of that is in the fashion category,” she explained, adding the brand is seeing “tremendous strength” in fine jewelry.
That being the case, Lane Crawford tapped Les Bijoux de Sophie to create these necklaces for Hello Kitty’s Anniversary! You like?
(Photo courtesy of WWD.com / Courtesy Photos)
Hello Kitty x Tokidoki
August 22nd, 2009 by manilafashionobserver:hellokitty.comI know I mentioned about Sanrio’s exciting collabs in celebration of Hello Kitty’s 35th and here’s another fun one! Hello Kitty and Tokidoki!
Gone are the days when a Hello Kitty watch, pencil case or lunchbox is enough to get a little girl happy! 35 years sure have passed since that time. Because now, Hello Kitty has not only become very computer savvy with those Mimobot flashdrives, but has gotten more sophisticated! This Hello Kitty x Tokidoki collection is just a taste of it! You’ll see why in my next couple of posts for next week!
(Photos from WWD courtesy of Courtesy Photos)
Sanrio x Mimobot
August 21st, 2009 by manilafashionobserver:hellokitty.comHello Kitty’s turning 35 this November 1 so in celebration, Sanrio partnered with Mimoco, creator of the MIMOBOT. (Among several more exciting collaborations I will be posting about!)
The collaboration with Mimoco will begin with Hello Kitty…
…and will eventually expand to Badtz-Maru, My Melody, Kuromi, Keroppi, Chococat, and TuxedoSam in MIMOBOT form. The Sanrio flash drives will also be bundled with the mimoDesk personalization suite of Sanrio-themed wallpapers, screensavers, icons, and avatars, as well as videos and other digital surprises.
Check out mimobot.com and sanrio.com, select Sanrio boutiques and other specialty retailers by early September 2009!




























