Looks like naughty Kuromi did it this time! Jealous of Hello Kitty’s popularity, she approached Yuko Yamaguchi (Hello Kitty’s designer) and demanded for Kitty’s bow to be given to her. Yuko refused the little rabbit, and in anger threw a tantrum and ruined Yuko’s desk. The black ink spilled over everything on the table, causing dark new characters to be released in the Sanrio world and allowing Kuromi to kidnap (or is it catnap?) Kitty and Dear Daniel and bringing them to her own castle as her prisoners, taking Kitty’s bow at the same time.

Oh no! What will happen to our feline friends? Fear not, though, because with your help, Kitty and Daniel can escape the clutches of Kuromi and set things right again! All you have to do is go to EMAX, Kowloon Bay, Hong Kong from July 13-August 3 from 10AM-8PM and experience the adventure firsthand. Uncover the secrets, rescue Kitty and Daniel, and escape from the dark world and get secret rewards by playing the game!

Stay tuned for more details!