Birthday tokens
You will want to collect as many Birthday Tokens as possible. You get tokens for completing special 35th anniversary quests and by participating in social party activities. Getting tokens is easy, so get as many of these as you can and exchange them for limited-edition Hello Kitty items in the game!

Hello Kitty Birthday Items
To celebrate Hello Kitty’s 35 years of bringing cuteness to the world, Hello Kitty Online is offering in-game versions of official Sanrio merchandise! These Hello Kitty Birthday Items are collectors’ pieces, as they can only be obtained during this special event. The Party Master NPC will trade your Birthday Tokens for up to 23 limited-edition items. Alternatively, you can buy up to 22 items from the Item Mall. You need to be wearing at least 4 different Hello Kitty Birthday Items to access the main party on November 1, so get those as soon as you can! You certainly don’t want to miss out on these limited-edition items!

Special Birthday-themed quests
All the Sanrio characters are busy with preparations for the party, and they’ve decided to make special floats to celebrate Hello Kitty’s birthday. But things are far from ready, and they need your help! Travel to each of the main cities (Sanrio Harbour, Florapolis, London, Paris, Beijing). See if you can lend a hand, and your kindness might earn you some Birthday tokens!

New mini-games
This special event introduces new multiplayer mini-games unlike anything previously seen in the game. Mimic the Party Master’s actions in the Emote game, or play Bingo with other players and you could win Birthday tokens while having fun with your friends!

Piñatas
Travel through the adventure maps with your friends and you might catch a piñata or two! They’re really tough to break but, once they crack, up to ten players can loot the goodies hidden inside! The common piñatas hold much-needed Birthday tokens, and there are also special piñatas that carry limited-edition Birthday items that you won’t find anywhere else - so keep your eyes peeled!

The main event: Birthday party in London on November 1
London is the place to be on November 1, but you must get your party clothes before you can attend the hottest virtual birthday party ever! Players must be wearing at least 4 of the Hello Kitty Birthday avatar items in order to be allowed into the party. This is one party you do not want to miss – get ready for even more special events and free treats!

Hello Kitty’s birthday party in London on November 1 will have birthday decorations, Party Clowns, free items, and other special treats lined up, so come join the celebration for our beloved Hello Kitty!

“SHINELLY!!!” is virtually a creative hodge-podge: not only does the blogger write as herself, she also created the characters Shinelly and Heather Sketch, who interact with the other SanrioTown character blog writers. This isn’t her only creative venture though: the blogger also posts some drawings she’s made, as well as recolors of already existing popular characters.

You can check out shinelly’s blog by going to http://blog.sanriotown.com/shinelly:kuririnmail.com.