filmart.jpg“The Adventure of Hello Kitty and Friends” animation was promoted by Sanrio Digital at Hong Kong Filmart last March 20-23.

The 52-episode series adheres to the core values that Sanrio has been upholding for over 30 years: happiness, friendship, and family and educational values. It even features foreign languages like Chinese and Japanese, not to mention well-loved characters like Hello Kitty, Badtz-Maru, Pochacco, and My Melody. A great thing about the series is that it is made in state-of-the-art 3-D animation that viewers, young and old alike, will love and enjoy.

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The objectives of Filmart for the event were to promote Hong Kong as the regional hub for the distribution and production of film, TV programs, and entertainment-related products in Asia Pacific, as well as endorsing cross-media, cross-businesses partnerships.

For more information about the animation, please visit Sanrio Digital.

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